The Wisconsin State Fair Dairy Promotion Board is made up of individuals passionate about promoting Wisconsin’s $45.6 billion dairy industry during the Wisconsin State Fair. Providing educational opportunities for attendees with its interactive Dairy Lane exhibit and cow and goat milking demonstrations while also managing the Real Wisconsin Cheese Grill, Dairyland Shake Shop, and Blue Ribbon Dairy Products Auction, the Board helps fund scholarships for students pursuing careers in the dairy industry, and offers volunteer opportunities for dairy youth to get involved.
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